Decoding Zohran Mamdani's Sartorial Statement: The Garment He Wears Reveals Regarding Contemporary Masculinity and a Shifting Society.
Growing up in London during the noughties, I was constantly surrounded by suits. They adorned businessmen rushing through the Square Mile. They were worn by dads in the city's great park, kicking footballs in the evening light. At school, a inexpensive grey suit was our mandatory uniform. Traditionally, the suit has functioned as a costume of seriousness, signaling authority and performance—traits I was expected to aspire to to become a "adult". However, until lately, my generation appeared to wear them less and less, and they had all but disappeared from my consciousness.
Subsequently came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a private ceremony wearing a subdued black overcoat, crisp white shirt, and a notable silk tie. Propelled by an innovative campaign, he captivated the public's imagination unlike any recent contender for city hall. Yet whether he was cheering in a music venue or attending a film premiere, one thing remained largely unchanged: he was almost always in a suit. Relaxed in fit, modern with soft shoulders, yet traditional, his is a typically professional millennial suit—that is, as common as it can be for a cohort that rarely chooses to wear one.
"The suit is in this strange place," says men's fashion writer Derek Guy. "Its decline has been a gradual fade since the end of the second world war," with the real dip coming in the 1990s alongside "the rise of business casual."
"Today it is only worn in the most formal settings: marriages, memorials, to some extent, court appearances," Guy states. "It is like the kimono in Japan," in that it "essentially represents a tradition that has long retreated from everyday use." Numerous politicians "wear a suit to say: 'I represent a politician, you can trust me. You should support me. I have authority.'" Although the suit has historically conveyed this, today it performs authority in the hope of gaining public trust. As Guy clarifies: "Since we're also living in a democratic society, politicians want to seem approachable, because they're trying to get your votes." In many ways, a suit is just a subtle form of drag, in that it enacts manliness, authority and even closeness to power.
This analysis stayed with me. On the rare occasions I require a suit—for a ceremony or black-tie event—I retrieve the one I bought from a Japanese retailer a few years ago. When I first selected it, it made me feel sophisticated and expensive, but its slim cut now feels outdated. I imagine this sensation will be all too recognizable for numerous people in the global community whose parents come from somewhere else, particularly developing countries.
Unsurprisingly, the working man's suit has fallen out of fashion. Like a pair of jeans, a suit's shape goes through trends; a particular cut can therefore characterize an era—and feel rapidly outdated. Take now: more relaxed suits, echoing Richard Gere's Armani in *American Gigolo*, might be in vogue, but given the cost, it can feel like a considerable investment for something destined to fall out of fashion within five years. Yet the attraction, at least in some quarters, persists: recently, major retailers report tailoring sales increasing more than 20% as customers "shift from the suit being daily attire towards an desire to invest in something special."
The Politics of a Mid-Market Suit
Mamdani's preferred suit is from Suitsupply, a European label that sells in a moderate price bracket. "Mamdani is very much a reflection of his background," says Guy. "In his thirties, he's not poor but not extremely wealthy." To that end, his moderately-priced suit will appeal to the demographic most inclined to support him: people in their 30s and 40s, university-educated earning professional incomes, often discontented by the expense of housing. It's exactly the kind of suit they might wear themselves. Affordable but not extravagant, Mamdani's suits plausibly don't contradict his proposed policies—which include a rent freeze, constructing affordable homes, and fare-free public buses.
"It's impossible to imagine a former president wearing this brand; he's a Brioni person," observes Guy. "As an immensely wealthy and grew up in that New York real-estate world. A status symbol fits seamlessly with that elite, just as attainable brands fit naturally with Mamdani's cohort."
The history of suits in politics is extensive and rich: from a former president's "shocking" tan suit to other world leaders and their suspiciously polished, custom-fit sheen. As one British politician discovered, the suit doesn't just dress the politician; it has the power to define them.
Performance of Normality and A Shield
Perhaps the point is what one scholar refers to the "performance of ordinariness", summoning the suit's historical role as a uniform of political power. Mamdani's specific selection taps into a deliberate understatement, neither shabby nor showy—"conforming to norms" in an unobtrusive suit—to help him connect with as many voters as possible. But, experts think Mamdani would be aware of the suit's historical and imperial legacy: "The suit isn't neutral; historians have long pointed out that its modern roots lie in imperial administration." It is also seen as a form of protective armor: "I think if you're a person of color, you might not get taken as seriously in these traditional institutions." The suit becomes a way of asserting legitimacy, particularly to those who might question it.
Such sartorial "code-switching" is not a recent phenomenon. Even iconic figures once donned formal Western attire during their formative years. Currently, other world leaders have begun exchanging their typical fatigues for a black suit, albeit one without the tie.
"In every seam and stitch of Mamdani's public persona, the struggle between insider and outsider is visible."
The attire Mamdani chooses is deeply symbolic. "Being the son of immigrants of Indian descent and a democratic socialist, he is under scrutiny to meet what many American voters expect as a sign of leadership," says one expert, while simultaneously needing to navigate carefully by "avoiding the appearance of an elitist betraying his distinctive roots and values."
But there is an acute awareness of the different rules applied to who wears suits and what is read into it. "That may come in part from Mamdani being a millennial, skilled to adopt different identities to fit the occasion, but it may also be part of his diverse background, where code-switching between languages, traditions and clothing styles is typical," it is said. "White males can go unnoticed," but when others "seek to gain the power that suits represent," they must carefully negotiate the codes associated with them.
Throughout the presentation of Mamdani's official image, the tension between somewhere and nowhere, inclusion and exclusion, is visible. I know well the awkwardness of trying to fit into something not designed with me in mind, be it an cultural expectation, the culture I was born into, or even a suit. What Mamdani's style decisions make clear, however, is that in politics, appearance is not without meaning.